Upcoming Free Workshop: Bold Messaging Audit for Your Wellness & Healing Business
When you help people in so many ways, it’s really common for the message to fall into a trap of vagueness. I’ll take you through an actual messaging audit and the three main things I look for to bring out the boldest, clearest, and more compelling parts of a healing message (without getting gross or salesy).
Energy of Your Message
Messaging + creative strategy for healers and wellness practitioners
Messaging Handbook for Wellness Practitioners and Healers with a BIG Message
Traditional marketing doesn’t work as well for you for a reason. You’re meant to fiercely align with your true passion (and voice) and get seen by the clients ready for YOU. Start here and get the weekly Energy of Your Message “Stories of Becoming” newsletter:
ENERGY OF YOUR MESSAGE – WHERE YOU’RE PAID FOR YOUR WISDOM
A 3 month messaging intensive for people who help others heal. aYou’re building more than a temporary business strategy or brand.
You’re wisdom & insight are the message. But, it’s hard to fit them into tiny marketing boxes. We do things differently…
We need our healers feeling confident, rested, nourished, wealthy and well. This is about tapping into and expressing your realest, boldest message so your most aligned, excited to know you exist clients can find you.
Self-Led Course: 3 Days to Bolder Messaging
You're someone meant to push paradigms
So, why would your approach to marketing follow rigid rules and rushed ideas? People come to for your wisdom and guidance. That’s the version of you meant to shine through everything you create and speak on. And, as a healer, there are often energetic barriers in the way of your boldest self-expression. This three day course offers you a specific practice for recognizing what you’re ready to release as you say HELL YES to a much bolder, present, clear, discerning, and wiser version of yourself and your message.
The Messengers
You have a powerful presence and a really important bold message to share. HOW you express that message can only come from you. I don’t care what you sell and how many other people offer the same thing.
You help people see through the B.S. That’s why a basic, boring, pain point heavy message never sits right in your soul.
That’s why a conventional career path never panned out for you. It wasn’t a failure on your part.
You’re a paradigm shifter. A visionary. A creative. A compassionate heart who came here to do BIG things. Your impact and success expands the more you tap into your BOLDEST most unconventional messaging.
The Message
Your BOLDEST message aligns you with the clients who are READY. You have to be willing to break a lot of limiting marketing/messaging rules to get there.
Marketing rules say to “get” people to do something. You’re told to try and narrow your brilliance and impact down to desirable outcomes and pain points and choose the one thing to become known for. Focus on “what works” even if it betrays your original message.
But, here’s the thing. When you’re someone who came here with the pull to teach and create, when you align with your boldest voice and message, you don’t have to force anyone to do anything.
When you lock into the BOLD message you’re meant to share, and you let go of the limits and scarcity of traditional marketing, you naturally attract the people and opportunities and ideas meant for you. Because, you’re being true to you.
You get to get paid to BE YOU.
Working Together
Self-Led Messaging Programs
Start with the “Will My Messaging Work” Full Training and go from there. Move through a three-phase process to reveal your true message, release the muck that has been muting your bold voice in your copy, receive the creative breakthroughs that turn your assets from meh to magnetic as hell.
Your biggest creative and business breakthrough is tied to how BOLD and real you’re willing to go. Speak directly and more powerfully to the kinds of clients who need you most (and are very happy to pay you!). Energy of Your Message Mentorship is the best way to work together 1:1.
Have a higher-ticket program where you want my help launching + to offer your clients high level messaging support? If it’s the right fit, I help you launch and work with your clients, offering them an unmatched service. Book a call.
Energy of Your Message Podcast
Cutting through the Marketing B.S. into what you really came here to say
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Book a VIP Day for You or Your Team
Set up a time to talk about a VIP Messaging Day for You or Your Team
Ready for a big pivot right now? Want to fast track the changes you know you’re ready to make in your overall positioning for an upcoming launch? Need your team on board and really clear about the bold new direction? Let’s talk about getting 6 months of messaging done in 1 day.
“The most surprising shift I’ve experienced while working with Sarah is how much more aligned I am with myself, my values, and how I want to show up. The best part is that this has naturally brought out an effortless confidence in my voice and word choice where I no longer feel this pressure to convince anyone of anything, which seems to naturally attract my kinda people. What I really appreciate about Sarah’s approach to copywriting, is that she took the TIME to understand me, my business, and my audience… She did it with so much depth that she helped me better understand my own audience and learn how to find the words to write in a way that truly aligns & resonates with them.”
-Dr. Ramez Antoun PT, DPT, OMT, FRCms
“I’ve always been told by colleagues and friends that my copy writing is good, but Sarah Lucille helped me take it to the next level. She is not only absolutely brilliant at her craft, she has lived a thousand different lives. She understood my niche deeply and helped me write from a heartfully authentic place. Not only that but she is just an awesome human being with beautiful ethics that run deep through everything she touches. If you want to deepen your own understanding of the soul/core of your messaging/branding so that your copy speaks to the heart and soul of your audience, she can take you there.”
-Josea Crossley
“It was really helpful to have help with copy and messaging from Sarah Lucille who actually understood what I was creating in the world. Like she took the time to understand what it was that I was trying to say. It wasn’t just some conversion copywriting like “Use these 10 tactics.” It felt like I was supported in a way where it mattered. Like it mattered to understand what we wanted to create in the world. What we wanted to create in the marketplace. Not just like, ‘this is what we’re kind of seeing working and can you box yourself into that, right?’ It was very much just like, ‘okay, I can see where you wanna go with this. Now how can we use messaging best practices and copywriting best practices to understand how to carve out your space in the online world.”
-Kathryn Morrison
“This isn’t just copy coaching. Sarah has helped me step into bold authenticity with patience, depth, and a kind of emotional intelligence that makes everything feel more human. Yes, my messaging has evolved. But more than that, I’ve evolved. The boldness and clarity I’m bringing to my work now is inseparable from the growth I’ve experienced as a person.She’s introduced a new way of thinking about marketing that’s energy-based, something I’d never really considered before. I now make decisions based on what gives me energy, what drains it, and how I can create energy for others through my work. It’s a shift that’s changed not only how I communicate, but how I run my business.Sarah’s approach is like a gentle unblocking. She gives me the space to think differently and the kind of insight I want to return to again and again. I often find myself rewatching her voice notes and Looms multiple times”
-Charlotte Ellis Maldari
It would also probably help to know I’m not new to business. I’ve been a business coach full-time for the past 15 years…so it’s safe to say I’ve seen a lot and average does not impress me.
Over my 15 year career I must say Sarah is one of a FEW people I’ve seen execute with absolute consistency. When left to do what she does best, she SHINES. She’s one of the fastest integrators I’ve witnessed. She can go from concept to execution in a very short time.
And, not only is she good at what she does, she’s a conscientious person who is deeply committed to intersectional social justice. She cares about PEOPLE.
Sarah does not work well in dysfunction (who does?!) or when her creativity is stifled. She’s absolutely open to input and direction and once she has it, it’s best to allow her to work.
I’ve watched her make HUNDREDS of thousands of dollars for her clients being the behind the scenes engine for some major launches in the personal development and health/wellness spaces. She’s an asset for sure.
I'm Sarah Lucille
Clients often ask, “How do you know so much about me?”
I have over a decade of experience as a messaging strategist, intuitive guide, copywriter, and communications coach. My clients affectionately refer to me as a messaging maven, muse, and wordsmith. My superpower is tapping in so precisely energetically, I help you articulate exactly what you’re here to say and do.
I’ve always been naturally curious. That led to 10+ years of helping to craft the messaging and strategy of many 7 and 6-figure launches for unconventional people who run unique businesses.
I want to see the weird ones win. I strive to draw out that rare, beautiful, brave voice I know lives deep inside you. You’re here to do more than live to work. You create because you must. Your message is how you align with you boldest, biggest life yet.
My background is a mix of history, mythology, education, and energy work. In other words, I don’t just edit your copy and tell you what to say. I see the patterns. Together, we pull the thread on what you’re really trying to say and then write it with clarity, conviction, and zero performative b.s.
I’m a former teacher turned school administrator turned health coach turned conversion copywriter, which makes sense once you realize I’ve always been so drawn to understand connection, communication, human behavior, healing, and how we make meaning within ourselves and with each other.
I’m proudly neurodivergent, queer, a poet, a mother, a soccer player, a pole dancer, and a lifelong intuitive weird kid at heart. Most of what my clients celebrate after we work together didn’t come from a framework. It came from something I said that felt like it had already been waiting inside them, unlocked in a single moment of clarity.
This is about remembering who the hell you are and writing from that place.
This is a space where your message gets to be bolder, deeper, and more precise than anything you’ve said before.
Get the “Will My Messaging Work?” Guidebook
Pulled straight from the full paid “Will My Messaging Work?” Training. This is a guide to remembering who YOU are as an abundant creative being with a deep message to express. With prompts, you’ll go through a three phase energetic process to clear the much and open up to your boldest messaging yet; putting out the kind of content that attracts the clients who are READY for you.